Author Clara Shih on the Facebook Era, and what it means for businesses

Anthony Ha | March 29th, 2009

Clara Shih, creator of the Faceforce (now Faceconnector) application and Director of Social Networking Alliances and Product Strategy at Salesforce.com, is officially launching her new book The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff (Prentice Hall) tomorrow.

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